Beauty Is A State of Mind
Dove has done it again. You may remember the wonderful video they released last April entitled “You are more beautiful than you think.” Subjects were asked to describe themselves for a forensic artist who sat behind a curtain and drew a sketch based on the description they gave. What happened next was both incredibly moving, and extremely eye opening.
My teenager asked me a few days ago if I’ve seen the newest Dove commercial, entitled “Patches”. I hadn’t, and she urged me to go watch it, explaining that it really had an impact on her.
On their Facebook page, Dove cites the fact that only 4% of women around the world would describe themselves as beautiful and a whopping 80% say they feel anxious about their looks. They asked 7 women to participate in the test for a new product, simply calling it ‘the patch’. The results, again, were extremely eye opening. The point? To be reminded that beauty is a state of mind that lives within each of us.
Well done, Dove!